Master the Retail Revolution
Transform your retail business with strategic insights into experiential commerce, AI personalization, and omnichannel experiences. We help retailers understand market dynamics with 21% of purchases expected online by 2025 and rapid technology adoption driving customer engagement.
2024-2025 Market Intelligence
Revolutionary trends transforming retail experiences and their impact on consumer shopping behavior.
AI-Driven Personalization
70% of retail executives plan AI capabilities to enhance customer engagement, demand forecasting, and deliver personalized, frictionless experiences.
Experiential Commerce
Focus shifting from transactions to experiences, investing in technology for unified, differentiated shopping journeys online and in-store.
Social & Marketplace Growth
Half of shoppers purchase through social media. Marketplaces dominate offering variety and convenience, with Buy Now, Pay Later reshaping payments.
Global E-commerce Expansion
2.77 billion global online shoppers—about a third of the world's population. Retail industry expects mid-single-digit growth in 2025 supported by strong economy and consumer spending.
Trusted by Leading Retail Companies
We partner with innovative retail companies driving customer experience transformation and digital innovation.
"PROOF's research helped us optimize our omnichannel strategy and increase customer engagement by 67%"
— VP of Customer Experience, Leading Retail Chain
Research Solutions for Retail
Specialized research methodologies to help retail companies navigate digital transformation and enhance customer experiences.
Customer Experience Optimization
Research customer journey touchpoints and optimize experiences across all channels for maximum engagement and conversion.
- • Omnichannel journey mapping
- • Customer satisfaction measurement
- • Touchpoint optimization
- • Experience personalization research
Digital Commerce Strategy
Understand online shopping behavior and optimize e-commerce platforms for better conversion and customer retention.
- • E-commerce user experience testing
- • Shopping cart optimization
- • Mobile commerce preferences
- • Payment method analysis
Store Format Innovation
Research customer preferences for physical retail formats and optimize store layouts for enhanced shopping experiences.
- • Store layout optimization
- • Showroom concept testing
- • Interactive display effectiveness
- • Micro-fulfillment center acceptance
Technology Adoption Research
Understand customer readiness for retail innovations and optimize technology implementation strategies.
- • AI personalization acceptance
- • AR/VR shopping experience testing
- • Self-checkout preferences
- • Contactless payment adoption
Specialized Research for Retail Innovation
Social Commerce Strategy
Research social media shopping behavior and optimize social commerce platform strategies.
Marketplace Optimization
Understand marketplace consumer preferences and optimize multi-channel selling strategies.
Loyalty Program Design
Research customer loyalty drivers and optimize reward program structures and benefits.
Case Studies for Retail
Real results from our research with leading retail companies and shopping centers.
Omnichannel Experience
Digital Transformation
A major retail chain needed to understand customer preferences across digital and physical touchpoints to optimize their omnichannel strategy.
AI Personalization Platform
Customer Experience Enhancement
A retail technology company wanted to optimize their AI-powered personalization engine and understand customer acceptance of automated recommendations.
Who We Work With in Retail
From global retail chains to innovative e-commerce platforms, we partner with companies across the retail ecosystem.
Retail Chains & Department Stores
Established retail companies optimizing omnichannel experiences and implementing digital transformation strategies.
- • National retail chains
- • Department store companies
- • Specialty retail stores
- • Regional shopping centers
E-commerce Platforms
Digital-first companies developing innovative online shopping experiences and marketplace solutions.
- • E-commerce platforms
- • Online marketplace providers
- • Direct-to-consumer brands
- • Social commerce companies
Retail Technology Providers
Technology companies developing solutions for personalization, analytics, and customer experience enhancement.
- • Retail technology solutions
- • Customer analytics platforms
- • Point-of-sale system providers
- • Loyalty program platforms
Who Typically Orders Our Research
Chief Customer Officers
Customer experience strategy and optimization
VP of Digital
Digital transformation and technology adoption
Head of Marketing
Brand positioning and customer insights
Operations Directors
Store optimization and process improvement
Why Retail Companies Choose PROOF
Retail Industry Expertise
Deep understanding of retail consumer behavior, omnichannel dynamics, and technology adoption patterns.
Customer Experience Focus
Specialized research in customer journey optimization, personalization strategies, and experiential commerce.
Digital Innovation Intelligence
Understanding of emerging retail technologies, AI personalization, and social commerce trends.
Ready to Transform Your Retail Strategy?
Get the consumer insights you need to optimize customer experiences, accelerate digital transformation, and succeed in the evolving retail landscape.